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- Exclusive Offer: Get 10% Off on Your First Purchase!
- Exclusive Offer: Get 10% Off on Your First Purchase!
- Exclusive Offer: Get 10% Off on Your First Purchase!
- Exclusive Offer: Get 10% Off on Your First Purchase!
- Exclusive Offer: Get 10% Off on Your First Purchase!
- Exclusive Offer: Get 10% Off on Your First Purchase!
- Exclusive Offer: Get 10% Off on Your First Purchase!
- Exclusive Offer: Get 10% Off on Your First Purchase!
- Exclusive Offer: Get 10% Off on Your First Purchase!
Devnika — The Logo Story
The Devnika logo is more than an emblem, it is the soul of a tradition, the heartbeat of artisans, and the promise of a culture carried forward with grace. It is a reminder that every weave, every colour, and every symbol is rooted in centuries of devotion and human touch.
At the centre blooms the Pink Lotus, the flower revered across Bharat as a symbol of purity, divinity, and awakening. It represents everything Devnika stands for, beauty rising from the roots, elegance shaped by resilience, and a quiet strength that stays untouched by time. Just like the lotus, every Devnika creation emerges from deep cultural foundations and blossoms into a work of refined artistry.
Surrounding the lotus are Maroon-coloured squares, inspired by the timeless geometry of woven handloom patterns. This maroon is the colour of strength, tradition, and earth, a tribute to the soil where artisans live, create, and keep India’s weaving legacy alive. Each square mirrors the rhythm of the loom , the steady beats, the patient hands, and the unwavering discipline that transforms threads into dreams.
Vision
- To become a global torchbearer of India’s handloom legacy, beginning from the soulful looms of Odisha and reaching hearts across the world.
- Our vision is to ensure that the beauty of handcrafted sarees is not a luxury reserved for a few, but a heartfelt experience accessible to every customer.
Mission
- Our mission is to revive, protect, and elevate the traditional handloom artistry of Odisha and India by empowering artisans, honoring heritage, and crafting products that blend authenticity with modern refinement.
- We are committed to creating opportunities for rural weaving communities, fostering fair and ethical practices, celebrating craftsmanship, and bringing handcrafted excellence to global markets.
Pranaba Kishor Behera
From the gentle rhythm of a handloom to the global arena where heritage dances with modernity, his journey with Devnika began as a spark, a vision, an emotion, and an unbreakable promise.
Together with his closest friend, he founded Tannika Weaves & Crafts Pvt. Ltd. with a singular purpose: to bring the soul of India’s handloom artistry to the world , wrapped in elegance, purity, and timeless grace.
Devnika is not merely a brand. It is his creation , his heritage in motion, shaped by his roots, his aspirations, and his unwavering belief that the hands of India’s weavers deserve dignity, recognition, and a global stage worthy of their genius.
A former Merchant Naval Officer, he has sailed across vast oceans, carrying with him the discipline of the seas, the wisdom of the waves, and a spiritual depth that shapes every vision he pursues. A thinker, a dreamer, and a man of unshakeable purpose, Pranab brings with him an ocean of experience , from navigating ships across continents to steering organisations at the highest level.
As the CEO of a group with footprints in India and Singapore, and having previously served global corporations in South America as Director , APAC, he has built multimillion-dollar business opportunities, proving his strategic brilliance on the world stage.
Through his journey, he witnessed one profound truth: the world celebrates authenticity , stories that are real, craftsmanship that is human, and heritage that is soulful.
And he knew, with absolute clarity, that India’s legacy held all of this and more , waiting for a new generation to rediscover, revive, and reimagine.
Uttam Kumar Nahak
Uttam Kumar Nahak is more than a Co-Founder, he is the steadfast companion, trusted confidant, and lifelong friend who has walked hand-in-hand with The Founder in shaping the soul of Tannika Weaves & Crafts Pvt. Ltd. Together, they transformed a shared dream into Devnika, a brand that honors India’s heritage with a modern, global spirit.
Uttam carries the discipline, courage, and resilience of a Merchant Naval Officer, having sailed across oceans. The experiences earned from life at sea , the storms survived, the horizons chased, the silence, and the vastness ,built in him a rare strength: the ability to remain calm in chaos, focused in uncertainty, and grounded in vision.These qualities echo deeply in the foundation of Devnika.
Beyond the oceans, Uttam has built an impressive leadership journey on land. He has served as a Director in other organizations, contributing his strategic mind, operational excellence, and people-first approach. His presence brings stability, clarity, and a quiet confidence that anchors the organisation during every challenge and every leap forward.
Uttam leads with humility, yet carries the power to influence and inspire effortlessly.
He embodies the spirit of purpose-driven leadership.
Anu Choudhury,
From the gentle rhythm of a handloom to the global arena where heritage dances with modernity, his journey with Devnika began as a spark, a vision, an emotion, and an unbreakable promise.
Anu Choudhury is not just a celebrated actress , she is a cultural force whose work has left an unforgettable imprint on Indian cinema. With a distinguished career spanning over sixty films across Odia, Telugu, Bengali, and Hindi industries, Anu embodies grace, depth, and artistic mastery.
Her journey has been one of evolution , from an admired performer on screen to a respected voice shaping stories, culture, and creative expression. Over nearly three decades, she has learned the language of emotions, understood the pulse of audiences, and embraced the power of storytelling that touches hearts and inspires change.
Today, Anu brings that same brilliance to Tannika Weaves & Crafts Pvt. Ltd. as a Director, adding a layer of creative insight that beautifully complements the visionary leadership of the founders.
Anu believes that every story, whether told through film, fabric, or emotion, carries the power to uplift communities. Her association with Devnika strengthens the brand’s mission to honour India’s heritage and inspire the world with creations filled with soul, purpose, and timeless beauty.
